Built for home-service contractors

Build a better business. Know what to fix next.

Practical training, contractor software, coaching and fractional leadership—organized around the real numbers and systems that make a contracting company work.

RoofingRemodelingHVACElectricalPlumbingKitchens & BathsWindows & DoorsGeneral Contractors
Free contractor assessment

Find the constraint before buying the solution.

More leads will not fix weak margins, slow follow-up, poor close rates or production problems. Start by calculating what your sales goal actually requires.

01Work backward from the monthly sales goal.
02See the required jobs, appointments, leads and budget.
03Use the full COS Scorecard to evaluate profit, cash and capacity.
Contractor Growth Scorecard

Build your preliminary growth plan

Your preliminary requirement

Planning estimate
Sold jobs
Sat appointments
Booked appointments
Leads required
Estimated ad budget
Leads per selling day

Planning estimate only. The complete COS Scorecard also reviews gross margin, overhead, cash, sales capacity and production capacity before recommending a plan.

Contractor courses

Short programs that produce finished work.

Learn one system at a time. Every course includes the scripts, templates, checklists and implementation steps needed to use it in the business.

First course · Seven-day implementation

The 7-Day Contractor AI Ad Launch

Create the offer, images, videos, Meta campaign and GoHighLevel follow-up required to launch a complete contractor advertising system.

Professional ad creativeStatic and video advertisements sized for Meta.
A clear contractor offerMessage, proof and call to action.
A live campaignAudience, budget and tracking established.
Lead follow-upGoHighLevel response and booking workflow.
COURSE 02

Numbers and Growth Plan

Build the sales, lead, capacity and cash plan required to reach the goal.

$97 one time
Enroll Now
COURSE 03

GHL Lead Conversion

Install the pipeline, calendar, reminders and follow-up system.

$97 one time
Enroll Now
COURSE 04

AI Voice Agents

Create inbound and outbound agents that qualify and schedule.

$97 one time
Enroll Now
COURSE 05

Contractor Sales OS

Standardize discovery, presentation, closing and unsold follow-up.

$97 one time
Enroll Now
COURSE 06

Production and Closeout

Organize purchasing, scheduling, quality control and collections.

$97 one time
Enroll Now
COURSE 07

Cash Flow and Smart Capital

Forecast cash and make safer borrowing and risk decisions.

$97 one time
Enroll Now
Best value · Complete training library

Get all seven Contractor Operating courses

One purchase unlocks the complete course library so you can build your marketing, sales, operations and cash-flow systems in the right order.

Contractor operating platform

Run the customer journey without living inside complicated software.

Contractor Desk gives the owner and team a clean workspace for leads, jobs, proposals, payments, communication and follow-up. GoHighLevel powers the CRM and automation behind the scenes.

A simpler front door for the entire company

From new lead to collected payment.

Upload project photos or answer guided questions to prepare a proposal, send it for approval and deposit, then keep every job note, photograph, document and employee conversation attached to the project.

Sales pipelineLeads, appointments, proposals and follow-up.
Proposal builderScopes, payment schedules, signatures and deposits.
Job workspaceNotes, photographs, files and assignments.
Team communicationMentions and updates tied to the actual job.
Core operating system

Contractor Operating Core

$249 / month
Plus $995 one-time implementation

For contractors who want a clean system their office and sales team will actually use.

  • Contractor Desk dashboard
  • CRM, sales pipeline and calendar
  • Proposal, signature and payment workflow
  • Job notes, photos and team assignments
  • Base lead and estimate follow-up
  • Course library and operating templates
Apply for Core

Phone, email, text messaging, payment processing, AI usage and advertising costs are billed separately. The contractor connects their own payment account so customer deposits and project payments go directly to their business.

Expert support

Guidance when software and courses are not enough.

Get help making the decisions, installing the disciplines and holding the team accountable.

One-on-one coaching

Contractor Growth Coaching

Private help interpreting the numbers, choosing priorities and executing the next move.

  • Two private coaching calls each month
  • Monthly financial and KPI review
  • Sales and advertising planning
  • Accountability and action plan
  • Access to the complete course library
Best for an owner who needs focused guidance.Apply for Coaching
Fractional leadership

Fractional Contractor COO

Hands-on operating leadership for established contractors who need help managing performance across departments.

  • Weekly leadership and accountability meeting
  • Financial and scorecard review
  • Sales and production pipeline oversight
  • Cash-flow and capacity planning
  • SOP and management-system development
Best for a growing company that lacks an operating leader.Apply for Fractional Management
Connected businesses

Learn the system, use the tools, or have it managed.

Contractor Operating provides education, software and leadership. Contractor AI Studio creates campaign assets, while Renovate Reach builds and manages the full revenue system.

Now live

Contractor AI Studio

Create contractor-ready ads, remodeling concepts and campaign assets without learning a complicated stack of AI tools.

  • Static social advertisements
  • Correct sizes for major placements
  • Remodeling concept visuals
  • Campaign copy and creative tools
  • Pay-as-you-go credits
Open Contractor AI Studio ↗
Done-for-you agency

Renovate Reach

For contractors who want a team to build and manage their marketing, GoHighLevel automation, lead follow-up and AI agents.

  • Meta and Google campaign management
  • Creative and landing pages
  • Custom GoHighLevel implementation
  • AI voice-agent installation
  • Reporting and optimization
Visit Renovate Reach ↗
A simple growth path

Start small. Add support when the business needs it.

01 · DIAGNOSE

Know the constraint

Use the scorecard to determine what should be fixed first.

02 · LEARN

Build one system

Take the course connected to the business problem.

03 · OPERATE

Use the platform

Run leads, sales and follow-up inside the contractor CRM.

04 · SCALE

Add the right help

Choose coaching, fractional leadership or Renovate Reach.

Built from contractor experience

Business systems explained by someone who has lived them.

Contractor Operating is built from real experience selling, marketing and operating a home-improvement company—including growth, cash pressure, lead problems, production bottlenecks and the systems required to regain control.

“The answer is not always more leads. The answer begins with knowing your numbers, finding the constraint and fixing the right problem first.”
Start with clarity

What is holding your contracting business back?

Build the preliminary growth plan, identify the constraint and choose the level of training, software or leadership support that fits.

Build My Growth Plan